We're Laine and Erin, the co-founders of Blacksmith Camping Supplies (BS for short... & fun). Here’s a quick backstory before we get stuck into the BS details…
It all started when our Dad opened a camping & outdoor store here in Adelaide. A business selling quality gear at the lowest prices with ripping customer service, Snowys Outdoors represents all the values that our family believes to be the secret sauce to business success.
Erin and I were just a couple of whippersnappers at the time but over the 10-15 years that followed, we worked alongside Dad, industry experts & outdoor professionals, and learned the trade in just about every department. According to Dad, even scrubbing the dunnies was good experience... really?
The evolution of camping gear changed dramatically throughout those years with manufacturing moving from the traditional & hand-made... to mass-market production. Don't get us wrong, you can't have one without the other, but an industry that is so aligned with Australian heritage was feeling a bit lost & neglected so an idea started brewing.
It was simple.
- Source the very best Australian materials (plus YKK Zips)
- Design & build to last a lifetime
- Set the highest quality standards
- Australian made; one workshop, one roof
Fast forward to…
By now, Erin had amassed a background in textiles and with my experience in graphic design, we felt it was the perfect combo to give our idea a good crack and… Blacksmith Camping Supplies was born! From the pip-squeak sized office out the back of the Snowys shop, we started creating prototypes after work - then on weekends... until we had a small range of carefully designed Camp Oven Bags. Once we were able to source Australian PVC, we got to work on expanding the range and included the now super-popular, Toilet Bags.
One year in and what a ride! Aussie owned, Aussie made and with true-blue Aussie grit... and absolutely loving it. After 25 years, Dad’s business is going gangbusters and now our carefully built-up BS range of 16 different bag designs, sells exclusively through Snowys.
We’d started to receive so much support from our customers that it became too strong for Erin & I to keep up. Thanking our lucky stars, we were able to hire some fantastic sewers and with three new staff joining the BS team, we became a crew of five!
It was time to go hard or go home, so we pulled the trigger and signed our very own lease. Moving into a much bigger workshop in Keswick, SA has given us enough room to make our processes more efficient - plus a comfortable working environment that'll allow our ideas to grow.
After months of preparation, we plugged the servers in and powered up our online store, blacksmithcamping.com. Offering free delivery for all Australian orders over $89 - and international delivery to our mates across the ditch and up north in North America & Europe. On our second day, we received our first order... it was like the Beatles were in town. Pandemonium.
So, where to from here?
Well… we’re only just getting warmed up and have big plans for the rest of 2021 and beyond. If you’d like to keep up to date with how we’re tracking, jump onto our Facebook or Instagram pages or, sign up to our monthly email (below) – you’ll be sure to get nothin’ but quality BS.